this is a space for women ready to lead with greater clarity, elevate their presence, and step into the next level
of business, visibility, and becoming.

I’m Drew — founder of Luna Marketing Studio and TAILOR, business strategist, creative director, and accountability partner for women building brands with intention. Over the past five years, I’ve led a creative team that has supported hundreds of businesses across the country through branding, messaging, positioning, and growth strategy rooted in clarity, confidence, and momentum. What started as freelance creative work quickly evolved into a deeper mission: helping women build businesses that don’t just look elevated, but operate with direction, structure, and longevity behind them. Through years of consulting, creative direction, and coaching, I’ve learned how to help women simplify their vision, refine their messaging, strengthen their positioning, and step into opportunities with more confidence and ease.
My approach is rooted in both strategy and connection — helping clients walk away with clarity, momentum, and next steps they can actually implement, instead of waiting for the “perfect moment” to arrive. I don’t believe in waiting for a buzz moment. I believe in creating it.
At the core of everything I do is this: helping women build brands and businesses that feel aligned, elevated, and deeply reflective of who they are — while also making the process feel exciting, energizing, and actually enjoyable again.

Focused, intentional coaching designed to accelerate your next level. This is where we simplify complexity, strengthen your systems, and build a business structure that supports sustainable, long-term growth without burnout or guesswork.

Growth Catalyst

1:1 Mentor

Elevating how you show up and how your audience experiences your brand. We refine your messaging, content, and presence across platforms so you attract the right people, build trust faster, and convert with ease and intention.

Positioning Expert

Conversion
   Champion

Designing the foundation of your brand with intention, depth, and clarity. We define your message, audience, offers, and positioning so your business feels cohesive, elevated, and instantly recognizable across every touchpoint.

Brand Architect

HIGH-TOUCH COACHING FOR HIGH CAPACITY WOMEN IN BUSINESS

Helping you move from ideas to execution with clarity and confidence. We focus on building momentum in your business through aligned action, refined strategy, and consistent forward movement.

MOMENTUM MAKER

Become stand-out

Helping you step out of overwhelm and into direction. Through coaching and strategic conversation, we refine your goals, strengthen your decision-making, and ensure you always know your next right step.

1:1 COACHING

Personal strategist

High-level support for your business growth and decision-making. Together, we refine your strategy, audit your current presence across social, email, and website platforms, and identify the most aligned opportunities for expansion and visibility.

Strategy Partner

I offer custom packages too!

WORK WITH ME

KAren tribelcock, loop & dash

"Drew completely understood my vision, where I want my business to go, and how to create a brand that really speaks to and resonates with my customer. I can't wait to work on more projects with Drew."

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michelle, suncookery

I worked with Drew to address my company’s current brand positioning and messaging. The deliverable from Drew was clear, thorough, and insightful; providing me with a stronger mission, tagline, and impact language in reaching and communicating to a new market. This is my blueprint for a revised marketing strategy that I could not have done solo!

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seana tubaru, tallowcoco

Drew is the invaluable gem we didn't realize we needed! In just three months, her coaching and strategy has helped us secure partnerships with six additional retailers with six locations and boosted our confidence significantly. More importantly, she has guided us in discovering our true identity—what she refers to as our North Star. Thanks to Drew’s advice, encouragement, and support, our rebranding is not only on track but is also shaping up to be more aligned with who we truly are.

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audrey marquez, adelier

My coaching sessions with Drew have been incredibly impactful. I have been sitting at a crossroads in my business for months, unsure of what path to take - idling in a place that was "comfortable" for me in the short term, but ultimately not serving my long term visions for my business and for my life. Drew helped me clarify those visions for the future, address the roadblocks and challenges that stood in the way of achieving those visions, and ultimately outlined a path forward for me that felt incredibly clear, and incredibly accessible. I am grateful for her support and eager to leverage her expertise in the future as my business grows.

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 Delie Putnam, fine artist

I had a one-hour call with Drew DeFir from Luna Marketing and it was so helpful. She gave me practical, actionable ideas that I could actually use right away (which I always appreciate). She’s easy to talk to, really listens, and has a calm, confident way of guiding you without overcomplicating things. It felt like both a strategy session and a really good conversation.

My story

As a creative outlet that naturally evolved into something much deeper — a calling to help women build brands and businesses that feel aligned, elevated, and rooted in purpose. I’m Drew — founder of Luna Marketing Studio, business coach, podcast host, and a woman still becoming in all the ways that matter most. Over time, Luna became more than a marketing studio; it became a space where strategy, storytelling, and genuine connection could exist together in a meaningful way.

Behind every part of this work are the quiet moments that shaped me, the foundation of my family, and the life I once hoped I’d get to build. The early mornings, late nights, working from sidelines and kitchen counters while still showing up for the life happening around me — all of it has shaped not just how I work, but why I work.

I created this brand for the woman who knows she’s meant for more, but wants to build it with intention. The woman who chooses clarity over chaos, strategy over guessing, and a business that supports her life instead of pulling her away from it. Everything I do — through Luna, coaching, content, or conversation — comes back to helping women feel seen, supported, and equipped to step fully into who they’re becoming next.

LISTEN NOW

is for the busy CEO who is ready to take her brand from ordinary to luxury today. Drew walks you through practical tips & interviews some of her favorites across multiple industries

Custom Tailored Podcast

a quick podcast for busy ceos

everything is better custom tailored. everything is better custom tailored. everything is better custom tailored. everything is better custom tailored.

Everything is better custom tailored. Everything is better custom tailored. Everything is better custom tailored. Everything is better custom tailored. 

@drew.defir

drew is the ceo & founder of luna marketing studiotailor, & the
host of custom tailored podcast